Design History

2015 Icon of character and style

Design: Mario Bellini

The LAMY imporium series enriches the market for Premium Writing instruments with yet another product that will leave a lasting impression. The characteristic body of straight lines is technically striking, making it completely individual and unique – while contrast is provided by the striking cylindrical cap. This combination of shapes lends the series – featuring fountain pen, rollerball pen, ballpoint pen and mechanical pencil – its classic and timeless appearance. The various models designed for Lamy by Mario Bellini are refined using high-end PVD coating and galvanisation.

LAMY imporium – a series of writing instruments that effortlessly unites attitude and style.

2013 LAMY 2000 – the All-metal Innovative Classic

Design: Gerd A. Müller

It is the classic among design writing instruments and the foundation of the success story of an entire company – the LAMY 2000. This series, designed by Gerd A. Müller, is the perfect combination of design and functionality which has been produced for more than 40 years now using high-quality polycarbonate and stainless steel. The seamless transition of the two materials is an unequalled feature in this unique series. For the first time Lamy now also presents the LAMY 2000 as a high-quality, all-metal stainless steel series.

Realising the timeless design in this material required a sophisticated craftsmanship which is especially reflected in the combination of the different manufacturing and refining processes that were applied. The result is a harmonic symbiosis of high-end craftsmanship and complex technological processes. The series – consisting of the fountain pen with a hand-polished, platinized 14 carat gold nib, the ballpoint pen and the rollerball pen – uses its elaborate cigar-shaped form in order to fit perfectly into the hand. The design is highlighted by a high-quality matted stainless steel surface and the high-gloss spring-loaded clip. The velvety brushed surface lends a warm feeling to the material which, combined with its perfectly balanced weight, create an unforgettable writing experience.

2012 LAMY scala – Technology that moves.

Design: Sieger Design

Contrast produces tension, and tension means emotion. The LAMY scala quite literally produces a moving experience. Because its unusual attraction is a result of strong contrasts.

Impressive in the typical Lamy style: on the one hand thanks to its pure, functional design, high-precision workmanship and for example the sophisticated clip mechanism which is hidden underneath its stainless steel body.

On the other hand, it not appeals to your intellect but to the senses as well. For example the fascinating contrast formed between the matt black body and its high-gloss chrome-plated ends and clip. Or its surprisingly pleasant weight, which signals high value and puts one in the mood to write.

The bottom line is that the LAMY scala is the writing instrument for all those who are enthusiastic about modern high-quality technology and don’t mind showing their passion for the beautiful things in life.

2011 LAMY econ – clear messages

Design: EOOS

What would be the ideal writing instrument to encourage people who communicate digitally day in, day out to write by hand? Lamy and the Vienna-based trio of designers EOOS have found an answer that soon sheds light on this question in the shape of the LAMY econ.

At first sight the LAMY econ demonstrates pure functionality and cool high-tech aesthetic appeal with its cylindrical, matt sandblasted stainless-steel body. But a closer look reveals that it is not lacking in original design details that – even with all the formal restraint and practicality – lend it an unmistakable product personality. With a strikingly curved clip and an innovative grip zone, which is reminiscent of the controls on an expensive hi-fi system, for instance.
  
And whoever its owner is, the LAMY econ sends out a clear message that this person is an individualist who thinks logically and likes to concentrate on the essential, but who also has a sense for the special poetry of design from EOOS. And who not least is a Homo economicus –
because the LAMY econ also stands out by virtue of the amazing value for money it offers, regardless of whether it is as a ballpoint pen or a mechanical pencil.

2009 LAMY dialog 3 – Lamy meets Franco Clivio

Design: Franco Clivio

They are the obvious highlights of the Lamy range: the solitary writing instruments in the LAMY dialog series which are created in close cooperation with the great product designers of our time. Swiss functionalist Franco Clivio enriches this series in an unrivalled fashion with the LAMY dialog 3.

The LAMY dialog 3 is an avant-garde twist-action fountain pen with a palladium finish, whose rhodinised 14-carat gold nib retracts with a gentle turn of the barrel. A precisely closing ball valve protects the nib from dirt and drying out thus removing the need for a cap. A further technical highlight is the clip, which is raised or retracted by the twist action. When the nib is advanced, the clip lowers into the pen body and therefore does not get in the way when writing. When the nib is retracted, the clip lifts out again ready to function.

All this particularly impresses those who like to write with flowing pen and ink, not just at their desk but also in meetings as well as out and about on business trips. They are invited to do so by the LAMY dialog 3, which comes in a fine case made of beechwood.

2008 LAMY noto – easy writing

Design: Naoto Fukasawa

It looks innovative and yet somehow familiar. It is simple, but anything but boring. And right from the start it has been regarded by experts as a design object, which, most pleasingly, is also affordable for everyone.

With the new LAMY noto, Naoto Fukasawa has created an exciting ballpoint pen that embraces the production philosophy and the clear stylistic expression of Lamy, and imbues it with a new, distinctively light quality.

Rejecting all artificiality and superficiality, Japan’s most influential contemporary designer has synthesised the essential quality of the writing system encapsulated in a ballpoint pen.

The LAMY noto, with its triangular body that is pleasant to hold and integrated clip cut into the contour of the shell, is nothing but pure function. And thus the clear embodiment of an invitation to write by hand.

What more can we want from a modern ballpoint pen?

2007 LAMY pur – nothing more, nothing less

Design: Knud Holscher

Lamy design is modern, functional, honest and distinctive. And it is based on the Bauhaus principle that the form of a utility object should be determined exclusively by its function.

Seen from this perspective the LAMY pur has a special right to its name. With its clear stylistic expression, reduced to the essentials, it is the pure embodiment of the design credo by which Lamy became one of the most well-known German brands.

As a ballpoint pen or retractable pencil the LAMY pur is pleasingly attractive with its cylindrical body of matt aluminium, structured with a few fine lines and the contrasting clip of high-gloss polished stainless steel.

And as a set in particular it makes an excellent present – because in this case the gift comprises not only two characteristic writing instruments from Lamy but also a little piece of everyday culture. Created by none other than the great Danish architect and designer Knud Holscher, whose minimalist signature is also behind the special attractiveness of the LAMY dialog 2.

2006 LAMY dialog 2 – Lamy meets Knud Holscher

Design: Knud Holscher

After the LAMY dialog 1, the ballpoint pen created by Richard Sapper, the LAMY dialog 2 is now being launched onto the market as a solitaire writing instrument bearing the signature of a designer legend:

An elegant facet-structured rollerball in silk-matt palladium finish, whose cool aesthetic appeal reflects the clear, minimalist style of Danish architect and designer Knud Holscher. It also boasts a special technical feature: as you twist the pen to push out the tip the clip retracts into the body. After writing you twist the pen once more to retract the tip and the clip moves out again. With its elegant beechwood case, the LAMY dialog 2 will have no difficulty finding a target group which includes not just lovers of design, but also people who like to write a lot with a taste for the unusual.

2006 LAMY smile – The first fountain pen with a smile.

Design: Phoenix Design

Which school fountain pen should the boys and girls use who have grown out of the LAMY abc but who are not big enough to write with the cult object of all teenagers, the LAMY safari? The answer is the LAMY smile, which is also a particularly nifty communication tool.

It has three movable rings in its plastic cap displaying emoticons, which can be set in the view window of the clip to create different, quite individual small memos, wish-lists, messages, etc. etc. etc.

With its triangular body made of aluminium and its ergonomically shaped grip made of non-slip plastic the LAMY smile, along with all the fun it gives, is primarily a high-quality writing instrument designed specifically for children. Which will therefore delight many parents too.

2005 LAMY studio – Work of art!

Design: Hannes Wettstein

Do things always have to look the way they do? Anyone who likes to think differently and occasionally see the world from a new angle has finally found their own personal writing instrument in the form of the LAMY studio.

Its elegant clip, which turns in on itself, for example, has nothing in common with a normal pen clip and is more reminiscent of a modern piece of sculpture by Max Bill, perhaps, or Constantin Brancusi. And further striking design elements such as the gloss chromium-plated ends make the LAMY studio a complete eye-catcher which, pleasantly, does not fit into any rigid pattern.

The strongest form of individualism, Oscar Wilde wrote, is art. Seen in this way, the many individualists for whom the LAMY studio is a small piece of contemporary creative art have probably got it right.

2004 LAMY pickup – for people on the move

Every day more and more people are spending less and less time at one and the same workplace. What should a modern pen offer in order to make it easier for mobile people to work at different places ?

The answer which Lamy gives to this moving question is a ballpoint pen of strikingly puristic design which bears the graphically descriptive name of LAMY pickup. And the reason is quite clear:

If you press on the small yellow button in the middle of the pen, a clever mechanism at the top end "unloads" a text marker which can be conveniently removed and after doing its work can be stored away again in its airtight compartment without any bother.

Two fully functioning pens in a single innovative writing instrument. In lecture theatres, in aircraft and on trains many people can already be seen putting this great idea into practice.

2003 LAMY dialog 1 – Lamy meets Sapper

Design: Richard Sapper

It looks as if it has come straight from the future, but it really comes from Heidelberg. And it is the result of congenial cooperation between Lamy and Richard Sapper, the legendary German designer who lives in Italy. We are talking, of course, about the LAMY dialog 1.

The special thing about this titanium-coated ballpoint pen is its elegant, triangular body with bevelled corners, which not only speaks an unmistakable, new design language, but also guarantees a previously unknown, comfortable writing feel.

It´s therefore no wonder that the LAMY dialog 1, for which Richard Sapper has also designed a beechwood case, is being talked about all over the world. In design award committees, as well as among people who prefer things which they use every day to be something different from the everyday.

2001 LAMY pico - true magnitude comes from within

Design: Franco Clivio

People who had a rather casual, unconventional relationship with writing by hand had to wait until May 2001 for the right pen to come along for them. And then the LAMY pico arrived !

The different thing about this innovative pocket pen is that you can have it on you, unobtrusively, like a lighter or a key ring, ready to use whenever you want to write something. When pressed lightly, the ingenious lift mechanism transforms the LAMY pico from its sleek pocket format into a fully-fledged ballpoint pen.

It´s therefore no surprise that with so much flexibility the LAMY pico is being carried about all over the place in more and more suit pockets and handbags. In a wide range of colours, from matte-chrome to flame-red.

And so, all that remains to be mentioned is that Lamy´s smallest pen has acquired a formidable profile not only as a great ballpoint pen - on hand whenever you need it - but also as great a gift article.

2000 LAMY scribble - the tool used by creative people

Design: Hannes Wettstein

Architects, designers, people in advertising - creatively active individuals have always been the most loyal fans and best promoters of Lamy writing instruments. That is why at the start of the new millennium Lamy introduced a special writing instrument for them as a thank-you: the LAMY scribble.

With its short, bulbous shape this mechanical pencil intentionally recalls the good old piece of charcoal with which ideas used to be noted down. Like the charcoal, the LAMY scribble is held in the middle. But through its balanced ergonomics it has a much more pleasant feel when sketching and shading. The thick, soft refill glides smoothly over the paper, like the extended hand of the creative mind.

And the artists of words whose métier is not to create illustrations but written texts ? There is, of course, a LAMY scribble for them, too. With a finer pencil refill and as a ballpoint.

1998 LAMY accent – Here's how to get a grip on your design

Design: Phönix Design

The LAMY accent is a world-wide premiere. For the first time you have a foutain pen and a ballpoint pen where the designer gives you the opportunity to express your own particular taste and individuality. The LAMY accent is a superb idea for people who like innovations. This is because you can change the grip sections on both pens quickly and easily.

A LAMY accent in the palladium finish can have a grip section made of blue aluminium, or india rubber or pear wood. A LAMY accent with a black matt finish looks good with a aluminium with palladium finish grip section.

A LAMY accent is not only a writing instrument for people who love change, it also makes the perfect gift, because it can be motified for each individual. Both writing instruments come in a robust protective metal case.

Both pens have stainless steel spring clips. The nib of the fountain pen with a matt black finish is also chromed in black.

1997 LAMY AL-star - Aluminium through and through

Aluminium is a high-tech material. Aluminium is light and is becoming ever more widely used, not only in the manufacture of top-of-the-range cars but also in the making of LAMY AL-star writing instruments.

Their polished alumunium surfaces give the LAMY AL-star fountain pen and ballpoint pen a shimmering appearance to their form, which is solid, yet graceful and elegant.

Because the LAMY AL-star has nothing to hide, all instruments have transparent grip sections with ergonomically-formed two side mouldings. The nib of the fountain pen is made of black chromium plated stainless steel. The characteristic flexible clip of spring brass wire and the top of the ballpoint pen are also of black colour thus creating an attractive contrast to the matt shiny aluminium.

1994 LAMY lady – White gold for writing with

Many women do not regard writing instruments from the viewpoint of their "function as a tool", which is merely used to create letters. Much more often they see them as individual accessories in their own private sphere, which must fit in with their lifestyle. As a result they select writing instruments for reasons other than the usual ones. Often perceived values, related to those found in the arts, play an important role.

These facts were recorded in psychological studies, and resulted in the creation of the LAMY lady fountain pen and ball point pen. These are the first writing instruments in the world to be made of real porcelain. Virtually no alternatives to this material can fulfil these requirements so perfectly. Its sensual attraction lies in the velvety translucency of its surface, which can act as the medium for tasteful decorative motifs.

By selecting porcelain, Lamy has given a traditional material a new use. Fine porcelain serves as an ideal basis for combining modern design and the latest in writing technology with an artistic form.

A special porcelain mady by Rosenthal was used for the body of the LAMY lady writing instruments. It not only possesses the widely-appreciated aesthetic characteristics of this material but is also hard and unbreakable.

Sharon Jodjaja (known professionally as "Yang"), from Indonesia, was engaged to design the decorative finish for both LAMY lady writing instruments in black and white and gold.

1994 LAMY spirit – High-Tech or Minimal Art?

The need to make the effective and economical use of material resources is given primary importance in the Lamy product concept. This makes high demands on the creativity of both product designs and manufacturing technology. Unlike the products of other companies, where this demand for detail can only be recognized by an expert, it is conspicuously visible on both the LAMY spirit ball point pen and mechanical pencil.

With a diameter of only 6.1 mm, these slender writing instruments are recognizable slimmer than ordinary ball point pens or mechanical pencils. The components necessary for holding and using the lead or refill, and using the instrument, have been reduced to a minimum to save materials. This was only possible by the use of innovative manufacturing technology. A pierced gripping section, body and clip form one unit and are created from a single stainless steel sheet in a few automated processing steps. In both writing instruments, the mechanism is pressed into the gripping section.

As a result, the appearance of the contemporary high-tech design reduced to a minimum goes more than skin deep. It is an expression of our awareness of our responsibility to make the most economic use of materials and has only been made possible by innovative ideas in design and manufacturing technology.

1990 LAMY persona – personality revealed through hand-writing

Design: Mario Bellini

The keys on the hundreds of identical PC keyboards used at work today do not even give their users sensual sensations. Many people who use PCs, which after all means a personal computer, rather find that its screen depersonalizes them.

For this reason it comes as no surprise that, as professional and private communications are increasingly taken over by electronic media, more and more people are consciously searching for a way to express themselves as individuals. As a consequence they try to show their individuality using consumer goods which are already part of their own working and private lives.

Hand-writing is a way, unlike most any other, in which a person's personality can be expressed. This is probably why there has been a real renaissance in the use of the valuable fountain pen.

Lamy has made its entrance in the top ranks of the writing instrument trade with its LAMY persona. Even there, Lamy's position is exceptional, because its technology and design are both an expression of all that is modern, and therefore has no need to borrow from the past: it is the fountain pen for our times, and is something completely new.

The LAMY persona project is based on collaboration with one of the leading international designers, the Italian Marion Bellini.

The fountain pen model of the LAMY persona, which is distinguished by its diamond profiled body, hand-polished, gold nib and integrated, solid retractable clip has been joined by a ball point pen and roller ball pen (which are available in various finishes).

1990 LAMY swift – the reliable ink writer

When you click on the LAMY swift to bring out the tip of the refill, the clip simultaneously retracts into the pen's body. What at first glance appears to be a clever technological trick turns out to be an innovative improvement for the user with regard to safety. This is a logical response on the part of the designers and engineers to a new type of writing system, which by combining a ball and ink writes with a previously unheard of fluidity and precision.

The fact that the LAMY swift does not need a cap, as is usual in the case of fountain pens, is due to the interdependence of the refill and the clip holder which combine to act as a safety function. If the clip is retracted, the user knows that the LAMY swift cannot be clipped to pocket or a piece of clothing and that they should first retract the tip of the refill, simultaneously revealing the clip.

Those people who like technically clever gadgets will be fascinated by this new refill/clip mechanism, for which Lamy has taken out a world-wide patent. Those people who examine shapes to find their functional logic will find the classical saying about good design "form follows function" confirmed here.

Its cylindrical form, the solid, spring operated stainless steel clip and finish variants show the LAMY swift's ability to fit in with other Lamy writing instrument ranges.

1984 LAMY unic – modern not trendy

Design: Gerd A. Müller

Even in a time when nostalgia is in vogue there are enough people who find that modern developments and progress fit in better with their lifestyle.

For this demanding target group the LAMY unic is available in specialist shops. A writing instrument of very masculine appeal, which gains its distinction from the cool aestheticism of its technical design, from the extremely precise processing of the material used and from its functional innovations. The LAMY unic ballpoint, for example, has a telescope tip !

The writing instruments in the LAMY unic series are just as new in design form as the LAMY 2000 was twenty years previously. And like the latter they also have a loyal circle of friends.

1982 LAMY white pen – white is more than nice

When Lamy talks of technical innovation it not only means new writing instrument characteristics but also new, advanced production techniques. As in the case of the LAMY white pen, which, as the first modern writing instrument in white, impresses not only those who find white the chic lifestyle colour.

With this ballpoint pen Lamy is breaking new ground both in design and in production technology: The cylindrical, white pen body with the six black, slightly bulbous grip-rings is a single injection-moulded part consisting of two different materials and can be assembled fully automatically.

Today the LAMY white pen has been copied hundreds of times. Which does not detract at all from its charm and popularity.

1980 LAMY safari – individuality goes to school

The new LAMY safari is a school fountain pen like no other. It is in a class of its own. At the beginning of the 1980s this is the message which quickly spreads in the new, young Lamy target group: the ten to fifteen-year-olds.

Their wish to have their own “writing tool” specially designed for them is ideally embodied in the LAMY safari. It is made of colourful, extremely resistant ABS plastic and with its unusual shape unmistakably signals robustness and reliability. And perhaps a touch of adventure, too.

The LAMY safari becomes a real international success when further writing systems and product colours are added and its avant-garde shape also finds high acceptance among adults.

1974 LAMY twin pen – for quick correspondence

Design: Gerd A. Müller

The basis for Lamy's decision in favour of modernity as the driving force behind writing instrument design, was not a restrictive, rigid dogma. The shape of the LAMY 2000 did not establish a formal pattern - instead, it was simply the impetus for development aimed at creating the greatest variety of designs and shapes. The first variation on the theme of contemporary writing instrument design was the LAMY cp1 writing instrument of 1974, with its slim cylindrical shape and brush finished metal body which later also appeared in white and metallic lacquer as well as in matt black titanium oxide coating.

From the physical point of view, the LAMY twin pen is closely related to this writing instrument range. However, it is set apart by its ability to transform itself from a ball point pen to a mechanical pencil and vice versa. It combines two writing systems in one.

A quick change of writing instrument system is often especially necessary when handwritten communications are being produced in a working environment. People want a means of writing which suits each particular occasion or that is appropriate to the materials used. A quick twist makes it possible.

LAMY twin pen is an example of Lamy's overall production philosophy, that new forms of writing instruments should meet user requirements and also be the fruits of the very latest innovative writing instrument technology. This writing instrument and the LAMY tri pen, which has a trio of functions, show Lamy's commitment to its guiding principle of being a forerunner in the future development of writing technology.

1966 LAMY 2000 – more than 30 years of classic modernity

Design: Gerd A. Müller

In 1966, when the LAMY 2000 fountain pen arrived on the market, it took its place in the ranks of products in a new and unusual design world. They included strange-looking office-machines from Italy, and coolly elegant electrical and audio equipment from Frankfurt. There was a talk of a Bauhaus revival.

LAMY 2000 was the great opportunity for a small family firm to find its individuality, its unique product profile and to make its appearance on a larger stage. This was not only due to the desire to create a contemporary product.

The customers at whom Lamy aimed this writing instrument were successful, middle aged men, who were image conscious, but tended towards understatement.

LAMY 2000 was also, technologically speaking, unknown territory. Never before had a clip been made of solid stainless steel - the was no precedent for this procedure, which would create an even surface of both stainless steel and plastic. In this way we created products whose almost unique character was due to the high degree of manual craftsmanship required.

Despite the intensive preparations of the Lamy sales force and the trade, despite positive survey results, no one expected that the LAMY 2000 would quickly make an impression on the market. However its permanent market penetration did increase, due to the example of the first users, and it was followed by a ball point pen, a mechanical pencil and a four-colour ball point pen.

The sign of the commercial success and timelessness of this design is that these writing instruments are still being sold today, more than 30 years later. As a result, the LAMY 2000 has been included in almost every selection of German and European design and in 1984 was awarded the Busse Long life design prize.