The Colour of Spring:
The new LAMY safari green

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Heidelberg, April 2012. Fresh energy for school and university: The new LAMY safari green will be available right on time for the beginning of spring – featuring a deep green colour and unique design. Two flattened areas on its otherwise cylindrical body visually distinguish the LAMY safari from most other pens but also additionally serve as a practical roll-stop.

The LAMY safari green’s robust ABS plastic body is light-weight which makes it comfortable to write with – even over extended periods. Its two parallel recessed grips guarantee a secure non-slip hold. Thanks to the sturdy spring-loaded clip, the LAMY safari can be easily attached to a pencil case or notebook. The practical oval windows on the pen’s body let you quickly read the ink level remaining in the T 10 ink cartridge at a glance.

Its individual form makes the LAMY safari green the ideal companion for all those who love extraordinary design in trendy colours. The LAMY safari fountain pen with steel nib is also available in blue, red, black, white, umbra and yellow.

The LAMY safari is one hundred per cent “Made in Germany” – as are all Lamy products. Additional information can be found at www.lamy.com.

C. Josef Lamy GmbH
D-69111 Heidelberg
Germany


About Lamy
The LAMY brand stands for high-quality designer writing instruments defined by their timeless modern aesthetics and perfect functionality. Its success story began over 50 years ago with the LAMY 2000: in 1966, the model established the clear and unmistakeable design which still defines the style of all the brand’s products today – the Lamy design. As an independent family business, Lamy has been associated with Heidelberg since it was first founded in 1930 and therefore guarantees consistent high quality, “Made in Germany”. With an annual production of over 8 million writing instruments and turnover of more than 110 million euros in 2016, Lamy today is not only the market leader in Germany but has developed to become an internationally sought-after brand. The company continues to set trends, not just through its annual special editions and has inspired writing enthusiasts around the world with its innovative colours and surface finishes. In this way, Lamy continues to reinvent itself and proves that a writing instrument is more than just an everyday object: it is a genuine lifestyle accessory which expresses the pleasures of writing by hand and highlights the individuality of the owner.

Press contact: Myriam Bohr – Phone: +49 6221-843 102 – myriam.bohr@lamy.de