It’s all in the name: LAMY pur.

Lamy design is modern, functional, honest and unmistakable, and based on the Bauhaus principle that the form of a utility object is determined solely by its function.

In this respect the new LAMY pur ballpoint pen and propelling pencil has a special right to its name – because with its clear design, which is reduced to the essentials, it perfectly embodies the stylistic approach with which Lamy has become one of Germany’s most well-known design brands.

The LAMY pur stands out by virtue of its cylindrical body of matt aluminium structured with just a few guilloches and the contrasting clip made of high-gloss polished stainless steel.

In February 2007 the LAMY pur will go on sale in the specialist trade and at selected department stores.

As a set too the LAMY pur will make a great present. The gift will not just consist of two typical Lamys but will also represent a little piece of everyday culture. Designed by none other than the great Danish architect and designer Knud Holscher.